A tool that allows agents to sell Microsoft SaaS products.
AppDirect enables companies to sell SaaS products and licences. The Reseller product is the tool used by agents and other resellers to provide licences to people and organizations. The most commonly sold product is Microsoft 365. I focused on identifying gaps and improving the e-commerce flow for Microsoft products.
I worked as a Product Manager intern at AppDirect on the AppReseller team. I worked closely with the Reseller product owner and team to improve the Microsoft reseller experience. This included feature scoping, pitching the Microsoft Reseller roadmap to senior executives, creating requirements and working with the engineering team to execute. I also stepped in as the owner and POC for the Reseller product for two weeks when the product owner was OOO, leading all stand-ups and responding to customer requests.
The primary metric for the Reseller is GMV.